The importance of customer service and the relationship between consultant and client at Créapub

In today’s world, where everything seems to be solved with just a few clicks online, it can be tempting to turn to automated services and digital platforms to meet client needs. However, when it comes to promotional products and clothing, a more personalized and human approach can make all the difference. At Créapub, we firmly believe that the customer relationship is essential, and that personalized customer service, supported by expert consultants, can provide unmatched added value.

In a world where environmental awareness is increasingly important, businesses have much to gain by incorporating sustainable practices into their marketing strategies. One simple and tangible way to achieve this is by opting for eco-friendly promotional products. Not only do these items help reduce your environmental footprint, but they can also strengthen your brand’s image. Here’s why.

Quick guide to choosing the right colors for your promotional items

At Créapub, we often talk about PMS colors with our clients. But what does that actually mean? And why is it important when ordering promotional items or clothing?

Here’s a short guide to help you understand it all!

With the rise of the “Buy Local” movement: what’s the difference between “designed in Quebec,” “made in Quebec,” and “product of Quebec”?

With the rise of the “buy local” movement, many businesses and consumers are highlighting the Quebec origin of their products. But between “designed in Quebec,” “made in Quebec,” and “product of Quebec,” there are important nuances. These terms are not interchangeable — each one has a very specific meaning. Here’s a short guide to help you better understand the differences and make informed choices.

When it’s time to print your logo on promotional items—whether it’s mugs, t-shirts, or reusable bags—the type of file you provide can make all the difference between a professional result and… well, something a bit disappointing.

But what exactly is a vector logo, and why is it so important?

ciklo is the first pen designed, sourced, and manufactured entirely in Quebec using post-consumer recycled plastic—and it’s recyclable.
Its local production reduces greenhouse gas emissions by 99% compared to a pen made on the other side of the world.

According to Statistics Canada, an average of 145 million pens are imported into the country each year. These pens travel thousands of kilometers and often end up in landfills, made from non-recyclable plastics and parts.